Bra
Swegmark designs bras that combine comfort, support and reliable fit – whether you have a smaller or fuller bust. Our range includes bras in a wide selection of sizes and price points, always developed with a focus on quality, function and long-lasting comfort.
With decades of experience in bra design, we prioritise thoughtful construction and durable materials that support the body naturally. We also take responsibility for people and the environment by creating bras made to last, season after season.
We found 115 products
Find your perfect bra – in every size and style
At Swegmark, we've been designing bras since 1937 – and we know that the right bra can make all the difference. Whether you're looking for everyday comfort, extra support for a larger bust, or a specialist solution, our collection of 142 bra styles.
Browse by style to find your size and preferred fit. Use our Bra-size calculator to find your size.
Underwired bras – shape and support
Our underwired bras are designed to give a defined silhouette and reliable lift throughout the day. Available in both moulded and padded cups, they're built for women who want structure without compromising on comfort.
Wire-free bras – soft comfort, all day long
Prefer to skip the wire? Our wire-free bras – also called soft bras – offer gentle support and a natural shape. Many feature wide shoulder straps and a broad underband for stability without pressure. A popular choice during menopause, pregnancy, and for everyday wear.
Not sure which bra is right for you?
Use our bra size guide to find your correct size, or read our bra style guide for advice on which type of bra suits your needs. If you'd prefer personal help, our customer service team is available.