Choose The Right Bra

How to choose the right bra for you

Not sure which bra style suits you best? This guide walks you through Swegmark's full range – from everyday essentials to specialist styles – so you can find the fit, support and comfort that works for your body and your lifestyle.

Underwired Bra

A underwired bra creates a well-defined silhouette and is ideal for those who prefer a bra with clear shape and reliable support throughout the day. It is a natural first choice for everyday wear and works equally well under a shirt or a dress. Suits most bust sizes and is especially popular among those who prefer a classic bra feel. For those with a heavier bust, the underwire provides extra lift and support to keep the bust comfortably in place all day. Swegmark's underwired bras are available in three variants: a soft underwire, a medium underwire and a sturdy underwire. The soft underwires are extra gentle against the body and suit you if you want the support of an underwire without feeling it – all carefully crafted to sit comfortably without chafing, thanks to 85 years of experience in fit.

Bra without underwire

A bra without underwire is the right choice for those who prioritise softness and freedom. Whether you spend the day at home, in the office, or on the go. Without an underwire, the feeling of pressure against the ribs disappears, which many find liberating. An excellent everyday staple and a popular choice among those looking for a bra that is barely noticeable, yet stays in place.

Padded Bra

A padded bra adds a little extra volume and a smooth, rounded shape under clothing. It suits those who want a soft and seamless silhouette without showing under thin fabrics. The padding also provides an extra layer between the bra and the body, which many find more comfortable against the skin. A great choice for smaller bust sizes who want a little more shape, or for anyone who appreciates the smooth, discreet profile.

Moulded Bra

A moulded bra is seamless on the outside and provides a completely smooth silhouette under, for example, a fitted t-shirt or dress. The cups are formed in one piece and retain their shape throughout the day. Thanks to the fully seamless cup, it is also very gentle against the skin – no seams to chafe or leave marks. Perfect for those who want the bra to be invisible under clothing. Well suited for everyday wear and one of the most common choices for a discreet, polished look.

Front-closure Bra

A front-closure bra is a practical choice for those who prefer not to reach behind their back. A regular bra is fastened at the stomach and then rotated around before the straps are put on – a well-practised move that most do automatically. With a front closure, you put the straps on first and then fasten the bra at the front, which some find easier. It is also a popular option during recovery from surgery or for other practical reasons, and works well under low-cut garments where a regular bra back might show. Worth noting is that the band fit around the torso is not adjustable in the same way as on a back-closure model, and the front clasp may be slightly visible under thin fabrics.

Side-support Bra

A side-support bra features specially constructed side panels that shape and gather the bust forward and inward. This creates a rounded, lifted silhouette and can reduce the feeling of the bust spreading out to the sides. Popular among those with a fuller bust who want a more gathered and well-defined shape. Works well under fitted garments or for those seeking a bra with extra shaping.

Minimizer Bra

A minimiser bra is made for those with a fuller bust who want their clothes to fit exactly as intended. Rather than lifting and shaping at the front, it distributes the bust evenly so that the profile under clothing looks slimmer and smoother. This means shirts fasten without pulling and dresses fall beautifully – just as they should. A comfortable and clever choice for those who want full control over their look.

Mastectomy Bra

A mastectomy bra is specially designed for those who have undergone a mastectomy and use a breast prosthesis. The cups have pockets that hold the prosthesis securely in place, and the bra is constructed to provide a natural shape and a good fit against the body. Swegmark offers mastectomy bras in a wide range of sizes, with a focus on comfort, skin-friendly materials, and a beautiful design.

T-shirt Bra

The t-shirt bra is the ultimate everyday staple – seamless and smooth on the outside, invisible under a fitted t-shirt or thin fabrics. It typically combines moulded, full-coverage cups with a discreet construction and is designed to go unnoticed under everyday clothes. One of the best-selling bra styles – perhaps because it goes with almost everything and is comfortable to wear day after day.

Nursing Bra

A nursing bra is designed for those who are breastfeeding, with cup clips that can be easily opened with one hand. The fabric is soft and stretchy to adapt to changes in bust volume during the nursing period. A good nursing bra provides all-day comfort and stays securely in place even as the body changes. Swegmark's models are developed with a focus on skin-friendly materials and practical functionality.

Cool & Dry Bra

Cool & Dry is Swegmark's collection for those who experience hot flushes, perspiration, or simply want to stay cool and dry throughout an active day. The moisture-wicking fabric draws moisture away from the skin and dries quickly, providing a constant feeling of freshness. A natural choice during menopause and perimenopause, but equally appreciated by anyone who is physically active in their everyday life.

Sports Bra – Medium support

Medium support is ideal for those who engage in low-intensity training and movement – yoga, walking, pilates, or light cycling. It provides a pleasant sense of light support without feeling restrictive, and can also work as a comfortable everyday bra for those with a smaller bust. Well suited for smaller bust sizes during more intense activities, or for all bust sizes during gentler workouts.

Sports Bra – High support

High support is the right choice for those who train regularly at moderate to high intensity – dance, spinning, strength training, or jogging. It provides more stability and reduces movement during exercise, so you can focus on your workout rather than your bra. Suits a wide range of sizes and is designed to stay securely in place without restricting freedom of movement.

Sports Bra – Extreme support

Extreme support is designed for those with a fuller bust who train hard – running, HIIT, ball sports, or other high-intensity exercise. The construction minimises movement to the greatest possible extent and provides a stable, secure fit even during the most demanding sessions. A sports bra in this category is an investment in comfort and physical wellbeing – exercise should do you good, not hurt.