Charlotta Flinkenberg’s Favorites

Charlotta Flinkenberg is one of Sweden’s most influential voices in media, style, and women’s wellbeing. With decades of experience as editor-in-chief for leading magazines and a long career spanning print, digital transformation, and entrepreneurship, she brings a rare combination of editorial expertise and real-life perspective.

Today, Charlotta inspires women by openly addressing how the body, needs, and confidence change with age, especially during menopause. Her approach to fashion and beauty is grounded in function, comfort, and self-respect. For this collaboration, she has carefully selected her current favorites from Swegmark. Pieces that reflect her belief that great style starts with proper support, and that feeling comfortable in your body is the foundation of confidence at every stage of life.